Sunday, July 22, 2007

Miller Light - Not

Geeky commercial; actually it was down right stupid.

My first thought was how unrealistic and what demographic attention did ML attempt to reach. All you have to get the preferred message across is a few expensive seconds which, in this case were wasted. I only come up with kids who would be awed by the monster character made of people. Is that really who we want remembering the product Miller Light? And do they really think adults would be enticed to go out and buy a ML just because they hear 'don't go along with the crowd?' Come on marketing, grow up

CC out...

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